Tag Archives for Google Analytics

migrate from UA to GA4

How to Migrate from Universal Analytics to Google Analytics 4

In 2022, Google has announced the upgradation of Universal Analytics (or UA), to a new and more competing version of Google Analytics 4 (or GA4). For UA users, the sunset will occur on 1st July…
understand user behavior with google analytics

How Google Analytics Can Be Used To Understand User Behavior

Understanding the behavior of the users as they interact with one’s site or application is complex. It is not an easy task to understand the exact pattern of visitors who convert or are likely to…
Google Analytics

What I Learned When I Got My Google Analytics Certification

I started working at Dignitas Digital about a month ago and I was told that I needed Google Analytics Certification to effectively handle my account management responsibilities. These are my thoughts about the entire experience.…